New Website Launch - ADC, Inc.
You can view ADC’s website at www.adc-group.com.
We have launched a new website for Architects Developers and Contractors. ADC is located in Lubbock, TX, and they provide architectural, engineering, and construction services all over the state of Texas. They are also home builders in the Lubbock and Possum Kingdom areas.
Their previous website was built a couple of years prior, and was presenting a couple of usability issues for both their customers and internal staff. The first problem was that the website was built completely in Flash, and was not able to be updated internally. So they were not able to make any content changes, or add any completed projects to their portfolio. The second issue was that the website was not being found by search engines. Anyone that knows about Search Engine Optimization, knows that it is a science and this could have been caused by a combination of things. However, since Search Engines rely heavily on content and fresh content at that, we believe that this was also largely because the website was built in Flash. Search Engines view a complete Flash website as one file, instead of being able to read and recognize the content on a website.
Our solution was to build a website using a Content Management System, which allowed for ADC to update and expand the website as needed internally. They also wanted a modern design and features without using any flash. So we designed a custom design based on their specifications, and then implemented some modern functionality with the use of JavaScript. We have also implemented initial Search Engine Optimization features, and optimized their keywords to match up with their target audience’s searches.
Here is what ADC had to say about working with us:
“Choosing Accade was the perfect decision for us here at ADC, Inc. The level of service and professionalism was top notch. We appreciate how they took the time to listen to our needs and develop a product that was a fit for us. We couldn’t be more pleased with the professional look of our site and the ease of updating it on the backend.”
Michelle Steuber - Director of Marketing